By TEMILADE ENIOLA
Leading video entertainment company, MultiChoice Nigeria, has been named Outstanding Digital Satellite TV Brand of the Decade while the General Manager, Marketing, MultiChoice Nigeria, Mr. Martin Mabutho was presented with the Marketing Personality of the Year award at the 2016 Marketing Edge Brands and Advertising Excellence Award.
The award ceremony which took place on Friday, 17 June in Lagos celebrated over a decade of promoting what it called ‘the brand idea’ as well as the practitioners in the marketing and advertising profession.
While thanking the organizers for the awards, Mr. Mabutho said: “We are honored to have emerged winners in the Outstanding Digital Satellite TV Brand of the Decade and Marketing Personality of the Year award categories in recognition of our contribution to the growth and development of the Nigerian pay TV industry.”
“As a pioneer in Africa’s pay television service, we remain committed to providing our subscribers world-class entertainment in line with the best digital pay television platforms in the world with innovation and excellence as our watchwords”, he said.
Currently in its fifth year, the Marketing Edge Brands and Advertising Excellence Award has become one of the most inspiring events in the integrated marketing communications industry in Nigeria as it provides a unique platform for robust intellectual engagement as well as to honour practitioners for their commitment to excellence in the field of branding and marketing.