By Ayeotan Shola
Mavins Records Boss, Don Jazzy is one entertainer who knows how well to prey on the Advantages the social media provides.
In a new interview with Tech Cabal, he explained how he uses the Social media to add value to his record label.
He even went further to sate that he discovered Reekado Banks and some other artistes on Social Media.
Don Jazzy noted that his artistes, Tiwa Savage and Korede Bello owe their success to the social media.\
“Mavin artist Reekado Banks was discovered via Twitter.”
“I would find a way to stand out on social media as I showcase my talent. FalzTheBahdGuy with his ‘Broda Taju’ alter ego Instagram videos turned him into a sensation. More recently, a talented guitarist named Godwyn was posting some of his renditions on Instagram which I ended up discovering. Within 48 hrs, we had him at Mavin studio recording and releasing ‘Promise’.
“He has gone on from there to get paid performances and continues to establish himself.
He also talked about the reality of the Social Media Platform,
Don’t be in a hurry to get a million fans in a day.
“As long as you are doing something right, your fan base will grow daily even if it’s 10 new people that you convert each day. Before you know it, the right person will notice and the rest will be history.”